Monday, 10 June 2013

Pirelli slippers ad, 1981

There are times in life when nothing seems to make sense.

Here's an example. What would you get if you combined Pirelli, the renowned maker of Formula 1 car tyres (and all the excitement that motor racing brings) with Kevin Keegan, the ultimate football superstar of the late-1970's and early 1980's? Something epitomising the excitement, glamour and exhilaration of international sport?

No. You'd get a pair of children's slippers, that's what.

Oh but no ordinary pair of children's slippers, that's for sure. These slippers came with a free gift of either a pin badge, sew-on badge or picture of Kevin Keegan, and all featured a distinctive Union Flag-like 'KK' logo. Oh the excitement...

Would we have loved it, LOVED IT if we'd received these as a Christmas present back in the early 80s? Probably not, but as celebrity tie-ins go, this one must be about the best there's ever been.

(Image reproduced by kind permission of combomphotos)

1 comment:

  1. He came to the Pirelli factory in Burton on Trent and my Dad, who worked there, took me along. He was doing autographs for the families.